Social Contribution Activities

Group Social Contribution Action Policy

The Dai-ichi Life Group has established the Dai-ichi Life Group Social Contribution Action Policy. The Group strives to solve social challenges by providing unique value mainly through the utilization of its unique know-how and resources.

Health and Well-being

Supporting activities of the Association for the Protection of Children with Cancer
(Dai-ichi Life・Neo First Life)

Supporting activities of the Association for the Protection of Children

Dai-ichi Life and Neo First Life support the activities of the Association for the Protection of Children with Cancer, which was established by parents who lost their children to childhood cancer in 1968 with the goals of "We hope that childhood cancer becomes an easily curable disease" and "Let's support parents with children with childhood cancer."
Dai-ichi Life and Neo First Life continue to make donations to the "Aflac Children's Cancer Survivors Scholarship Program" and the "Aflac Parents House," a residential facility for sick children and their families, which are part of the organization's business.

Donation through the purchase of drinks at in-house café
(Dai-ichi Frontier Life)

Donation through the purchase of drinks at in-house café

At Dai-ichi Frontier Life's Nishi-Shimbashi headquarters in Minato Ward, Tokyo, there is an in-house
initiative in collaboration with HELLO CAFE (operated by Dai-ichi Life Challenged, a special subsidiary of Dai-ichi Life Insurance) that allows customers to donate 20 yen per drink. The donations collected are presented to the Minato Ward Social Welfare Council to benefit local welfare programs.

Sponsorship of the Public Health Award
(Dai-ichi Life)

Sponsorship of the Public Health Award

Since its establishment by Dai-ichi Life in 1950, the Public Health Award has been held every year with the support of the Ministry of Health, Labour and Welfare and other organizations. It is Dai-ichi Life's oldest social contribution activity. The award honors organizations and individuals who have continuously tackled various issues of the time, such as measures against lifestyle-related diseases, welfare for the elderly and the disabled, overseas medical care, and disease control.

Improvement and prevention of childhood obesity
(Protective)

Improvement and prevention of childhood obesity

"Healthy Happy Kids" is a 6-week after school program funded by the Protective Life Foundation and provided by the University of Alabama at Birmingham's Minority Heath & Health Equity Research Center to teach children how good nutrition and an active lifestyle will help them lead healthier lives. One-third of Alabama children are either overweight or obese, placing them on the top of obesity charts nationally. Children learn how to make simple and healthy snacks and also learn the importance of exercise by playing volleyball, jumping ropes, and throwing frisbees.

Contribution to the Improvement of Mental Health
(TAL)

Contribution to the Improvement of Mental Health

TAL supports Orygen, who are world leaders in research, policy, education and innovations in care for young people in support of their mental health.
Through our partnership we aim to raise awareness of mental health within the Australian community by understanding, managing and supporting health and wellbeing, aligning with Orygen's values and healthcare models to support young people and families.
Through a national fundraiser, our people raised $70,000 in 2019 to develop Orygen's headspace centre in Sunshine Victoria.

Donation to Angkor Hospital for Children
(Dai-ichi Life Cambodia)

Donation to Angkor Hospital for Children

Dai-ichi Life Cambodia supports Angkor Hospital for Children (AHC) in their mission to provide quality care and treatment to babies and children in Cambodia. With our financial support, AHC has provided training sessions on childhood nutrition to more than 980 mothers. We have made two doanation to AHC, worth USD 18,000 in total.

Support for cataract patients
(Dai-ichi Life Vietnam)

Support for cataract patients

We continuously support the activity to recover and bring light to disadvantaged cataract patients. In 2022, Dai-ichi Life Vietnam sponsored 6 charity eye surgeries for 1,500 disadvantaged cataract patients in 4 provinces: HCM City & Lam Dong, Kien Giang, Tay Ninh.

Addressing Global Environmental Issues

Donate used office chairs to conserving natural resources.
(Ocean Life Insurance)

Donate used office chairs to conserving natural resources.

Ocean Life Insurance amassed its office chairs that had reached their life cycles but were still in good condition and passed them on to the Department of Lands, Royal Forest Department and ฺBorder Patrol Police to further extend their usefulness. Realizing the importance of maximizing and conserving natural resources.

Tree planting activities to solve climate change issues
(Panin Dai-ichi Life)

Tree planting activities to solve climate change issues

During World Mangrove Day, Panin Dai-ichi Life's management and employees collaborate with local farmer groups to launch a program to plant 1,000 mangrove trees in the Pantai Indah Kapuk Mangrove Ecotourism Area in Jakarta. This area is managed by the Urban Parks and Forestry Department of DKI Jakarta Province. This initiative is proof of the company's interest and commitment to addressing climate change issues by improving ecosystems.

Continuing support for disaster victims
(Dai-ichi Life Vietnam)

Continuing support for disaster victims

Dai-ichi Life Vietnam continues to support flood victims and disadvantaged households in the disaster areas. We supported cash, food & necessity packages for 550 households and over 2,100 pupils heavily affected by epidemics, storms and floods in 2022.

Diversity, Equity & Inclusion

Donations through initiatives to support the independence of persons with disabilities, and used books
(Neo First Life)

Donations through initiatives to support the independence of persons

In cooperation with support companies for persons with disabilities, Neo First Life employees sell sweets handmade by persons with disabilities in-house at welfare work centers, and support the independence of persons with disabilities. In addition, Neo First Life makes use of the program of Book Off Corporation to donate the purchase amount of used books and DVDs to the Japanese Red Cross Society.

Employment of people with disabilities on farms
(Asset Management One)

Employment of people with disabilities on farms

Asset Management One opened a space at the company our company for the use of IBUKI Kashiwa Farm to provide employment opportunities for people with disabilities living in areas where work opportunities are not easily available. IBUKI Kashiwa Farm employs mainly people with intellectual, developmental, and mental disabilities, for whom regular work is considered difficult, to cultivate herbs.

Inclusive Classes
-Working with People with Disabilities-
(Dai-ichi Life Challenged)

Inclusive Classes -Working with People with Disabilities-

Dai-ichi Life Challenged is a special subsidiary of Dai-ichi Life which employs mainly people with disabilities. For the purpose of "inclusive education," in which diverse people live and learn together, Dai-ichi Life Challenged provides students from elementary schools, junior high schools, high schools, universities, and special needs schools nationwide with basic knowledge on disabilities and "inclusive on-site classes" on employment for people with disabilities. By sharing information about Dai-ichi Life Challenged and the experiences of their employees, the company helps promote understanding toward the realization of an inclusive society.

Imparting skill development training for women's self- dependent
(Star Union Dai-ichi Life Insurance)

Imparting skill development training for women's self- dependent

In India, women make up a significant portion of the workforce, but their share of the total workforce is declining. This represents a shortage of employment opportunities and skills for the female workforce. Currently, the majority of India's female workforce are unskilled workers. Star Union Daiichi Life provide training to women in village SHGs (self-help groups) through KVKs (Agriculture Centers) so that they can acquire skills for self-reliance and obtain well-paying jobs.

Support for Aboriginal and Torres Strait Islander communities
(TAL)

Support for Aboriginal and Torres Strait Islander communities

TAL is committed to building awareness of Aboriginal and Torres Strait Islander culture both within our business and the wider community.
As such, we partner with the National Aboriginal Sporting Chance Academy (NASCA) in its aim to address social inequalities for Aboriginal and Torres Strait Islander peoples.
Our partnership with NASCA helps build and support sustainable communities through economical and skilled volunteerism, helping to break the cycle of underachievement and remove barriers to achieving goals.
In 2023, 38 TAL volunteers and 10 TAL graduates have engaged in meaningful volunteering opportunities and initiatives. Through this support we have seen NASCA young people achieve an impressive 95% Higher School Certificate graduation rate.

Educational Support for Future Generations

Consumer education and financial and insurance education
(Dai-ichi Life)

Consumer education and financial and insurance education

Dai-ichi Life provides support for consumer education and financial and insurance education through "Life Cycle Game III - Life Design Suggestions," which enables users to experience life as a simulated event such as getting married or buying a house, risks such as illness or injury, and consumer damage cases such as bank transfer fraud and fraudulent payment requests while enjoying the game. The content also responds to trends in social conditions such as lowering the age of majority, making financial education mandatory in high schools, and various aspects of consumer damage. In 2022 Dai-ichi Life received the Excellence Award and the President's Award in 2023 at the Consumer Education Materials Award sponsored by the Consumer Education Support Center. In addition to providing the game to schools, local governments, and private companies nationwide, Dai-ichi Life also provides on-site classes and training by employees.

Support for financial literacy education
(Dai-ichi Frontier Life)

Support for financial literacy education

Dai-ichi Frontier Life supports financial literacy education through the "Life Simulation Game Frontier World" that allows students to learn about the importance of money and basic financial knowledge through the income and expenditure of money in response to life events, while taking into account exchange factors such as the exchange of yen and dollars. The board game version and the PC (WEB) version are selected according to the purpose and situation of the participants, and are widely used for seminars held in collaboration with local governments and educational institutions nationwide, and for classes held by employees at elementary and junior high schools, high schools and universities nationwide. As a result of these efforts so far, Dai-ichi Frontier Life was awarded the "Excellence Award of the Judging Committee" in fiscal 2021 and the "Excellence Award of the Judging Committee" and the "Special Award" (Special Needs Award) in fiscal 2022 in the "Company Awards for Promotion of Experiential Activities for Youth" sponsored by the Ministry of Education, Culture, Sports, Science and Technology.

Digital hands-on events and on-site classes for children
(Dai-ichi Life Techno Cross)

Digital hands-on events and on-site classes for children

Dai-ichi Life Techno Cross is engaged in social contribution activities that utilize digital technology. The company offers digital hands-on events for children and on-site classes at elementary schools. At elementary schools in Tokyo, they held special classes using micro: bit (a small computer board developed for programming education) for older students, enabling them to realize the joy of learning by themselves through digital technology.

Improve children's cognitive development
(Protective)

Improve children's cognitive development

Protective Life Foundation sponsored a program to improve cognitive development in children between the ages of 4 months and 4 years called Small Magic. The program is a data driven, proven, technology and coaching-based program that increases the stimulation for Pre-Kindergarten children, which substantially increases their later academic success.

Support for Child Development Center and Children's Education
(Dai-ichi Life Myanmar)

Support for Child Development Center and Children's Education

Dai-ichi Life Myanmar supports "Dream Train", Child Development Center operated by "Japan Heart", with donating supplies to ensure their well-being and providing a better education system through the provision of computer programming courses.

Improving village school infrastructure.
(Star Union Dai-ichi Life Insurance)

Improving village school infrastructure.

Star Union Daiichi Life Insurance is working to improve village school infrastructure, which is one of the causes of low literacy rates. We helped local public schools install solar power generation systems, repair wells, and build walls on school grounds to improve the learning environment. Improved learning environments have increased demand for public schools and made education more accessible to disadvantaged students.

Providing technical expertise and donations to Banqer
(Partners Group Holdings)

Providing technical expertise and donations to Banqer

Partners Group Holdings contributed its technical expertise to the creation of Banqer's life and health insurance module 'Banqer High' to support the financial understanding and development of primary and secondary school students.
We have also donated funds to Banqer to help more NZ students access this resource.

Connection with Local Communities

Conclusion of "Partnership Agreement on Animal Welfare" with Aomori Prefecture and public-private partnership efforts
(Ipet Insurance)

Conclusion of "Partnership Agreement on Animal Welfare" with Aomori Prefecture and public-private partnership efforts

Based on ipet Insurance's management philosophy of "creating a society where pets and people can live together in good health," the company sympathizes with Aomori Prefecture's policy of "realizing a society where people and animals live in harmony," and has concluded a cooperative agreement on animal welfare since 2019. ipet Insurance helps to deepen understanding of animal welfare and welfare activities through the planning and management of the "Information Map of Pet Shelters for Safe Evacuation with Pets" that ipet Insurance employees prepare together with prefectural residents for disaster prevention measures, as well as through training and volunteer activities by ipet Insurance employees at the Aomori Prefectural Animal Welfare Center.

Free provision of diaper changing space and nursing room
(Asset Guardian)

Free provision of diaper changing space and nursing room

Asset Guardian provides nursing and diaper changing spaces that anyone can use at any time for free, regardless of insurance consultation, at Insurance de Anshinkan, a chain of insurance consultation shops operated by the company. The nursing and diaper changing spaces also provide diapers and wipes free of charge so that people with small children can go out without having to worry.

Contribution activities through local organizations
(O.M.Building Management)

Contribution activities through local organizations

Because O.M.Building Management's headquarters building faces Midosuji, Osaka's main street, the company participates in the NPO Midosuji/Nagahori 21 Century Association, the Midosuji Roadside Landlord Liaison Council, and the Neighborhood Development Association. As one of the members, O.M.Building Management works closely with local organizations and participates in specific town development councils. Through the implementation of various events and projects, the company contributes to creating a lively atmosphere in the city.

Flower education activities with tenant nursery school
(Dai-ichi Building)

Flower education activities with tenant nursery school

Flowers are planted by children of a nursery school who is a tenant of one Dai-ichi Building's managed properties in the open space of the building.
Dai-ichi Building sympathizes with the idea of "nurture children's ability to feel kindness and beauty through opportunities to become familiar with and nurture flowers and greenery" and has started offering planting opportunities that are difficult to experience inside the nursery school. They also consider the environment by using a special culture medium made from waste wood.

Survival swimming lessons for kids
(Ocean Life Insurance)

Survival swimming lessons for kids

Ocean Life Insurance collaboration with Krupayu - the volunteering swimming coach organized a survival swimming program for 200 youngsters in Chiang Mai area to ensure that they will safe from unintentional drowning and tangibly bring the drowning mortality rate down.

Culture & Arts

Special sponsorship of the VOCA exhibition
(Dai-ichi Life)

Special sponsorship of the VOCA exhibition

Since 1994, Dai-ichi Life has been a special sponsor of the "VOCA Exhibition" held at the Ueno Royal Museum with the aim of nurturing and supporting young artists under the age of 40 who have the potential to be internationally recognized in the field of flat art. In the past, Nerhol and Mika Ninagawa have won VOCA awards, which are highly regarded as a gateway for young artists.

Support for VOCA Exhibition winners
(Dai-ichi Life)

Support for VOCA Exhibition winners

Dai-ichi Life's collection of VOCA award-winning works, including the Grand Prize, is regularly shown in the lobby and at Dai-ichi Life Gallery on the first floor of the Hibiya Head Office. In addition, Dai-ichi Life continues to provide support by holding solo exhibitions of award-winning artists at the gallery and providing opportunities for them to present their work after receiving the award.

Support for Triton Arts Network
(Dai-ichi Life)

Support for Triton Arts Network

Dai-ichi Life supports the Triton Arts Network, a certified NPO based in Dai-ichi Seimei Hall (Harumi, Tokyo).
The Triton Arts Network organizes and manages music performances at the hall, and conducts outreach activities to deliver quality music to children and people in welfare facilities who are not likely to visit the hall on a regular basis.

Cultural projects with the Salzburg International Mozarteum Foundation
(Dai-ichi Life)

Cultural projects with the Salzburg International Mozarteum Foundation

After providing support for the restoration project of Mozart's house as a 90-year anniversary project, Dai-ichi Life has established a friendly relationship with the International Mozarteum Foundation of Salzburg, which is known worldwide for its collection of Mozart's original materials and academic research. In collaboratiom with the International Mozarteum Foundation the company has held a variety of Mozart events featuring treasures from the International Mozarteum Foundation, including concerts featuring Mozart's original violins and and exhibitions of items from their collection.

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