To our valued stakeholders
We sincerely thank you for always supporting Dai-ichi Life Holdings.
Our Group has its roots in Dai-ichi Life, which was founded in 1902 as Japan's first mutual insurance company and converted to a joint-stock company in 2010, and to a holding company structure in 2016.
That is because we wanted to become an organization that can provide high-quality services that meet more diverse needs in a timely manner, to respond to demographic changes and the diversification of lifestyles.
Over the past decade or so, the Dai-ichi Life Group has built a three-brand structure in Japan, with Dai-ichi Frontier Life and Neo First Life in addition to Dai-ichi Life, and has received the support of many customers. In April 2021, we launched Dai-ichi Smart Small-amount and Short-term Insurance.
Overseas, we have expanded our business to a total of eight countries in the Asia-Pacific region where markets are expected to expand, and the United States, which is the world's largest life insurance market.
We also took steps to appropriately control risks in response to the prolonged low interest rate environment, thereby expanding our business foundation while simultaneously pursuing new challenges and disciplined management.
Amid these developments, in 2020 we were forced to refrain from sales activities due to the COVID-19 crisis. However, this was an opportunity for us to reconsider the significance of our Group's existence, such as improving customer well-being and contributing to solving social issues, and to pledge to further enhance it.
On the other hand, at Dai-ichi Life, incidents of fraud by employees involving customers for many years were discovered, leaving a major issue to be addressed in the way the company has conducted its business activities to date.
In light of these factors, our new medium-term management plan from fiscal 2021, titled "Re-connect 2023," aims to rebuild our relationships with customers, society, and diverse business partners segmented as a result of the COVID-19 crisis. At the same time, we will strive to restore our stakeholders' confidence in us and meet their expectations. In this way, we will aim to "rebuild ties in a better manner."
At the same time, we redefined our Group's goal as "a group that can continue contributing to well-being across generations into the future," and changed the Group Vision to "Protect and improve the well-being of all."
We will further contribute to the well-being of people around the world from the perspectives of security, affluence, and health. At the same time, we will work even more than ever to address the critical issue of sustainability in order to pass on a better society and planet for the well-being of future generations.
We sincerely look forward to your continued support.
President and Representative Director
Dai-ichi Life Holdings, Inc.